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The Visual Dictionary of Pre-press and Productionhe Visual Dictionary of Pre-press & Production is a comprehensive guide to the many and varied terms used within the print industry. From "alignment" to "z-bind fold" and "Acrobat "to "woodblock", this book will prove an invaluable resource to anyone interested in pre-press and production. More than 250 common pre-press and production terms are explained with concise definitions, accompanied by compelling historical ...
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Basics Illustration 01: Thinking VisuallyFeatures the work of more than one hundred international illustrators, educators and students demonstrating diverse visual languages, contexts, ideas, techniques and skills. Introduces fundamental techniques to inspire, inform and act as a useful resource. Explores the importance of ideas, research, drawing and experimentation and is an educational tool featuring short exercises, methods, workshops, techniques, ...
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Basics Fashion Design 07: MenswearBasics Fashion Design 07: Menswear offers an updated perspective on the shifting and sometimes complex relationships that exist within this fascinating area of fashion. This visually stimulating book provides a broad introduction to the subject by considering a range of social and historical contexts that have served to define and redefine menswear through the ages. Both the design process and sources of research ...
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Drawing Out The InteriorBasics Interior Architecture: Drawing out the Interior aims to provide an introduction to the representation of interior space through drawing and model. It introduces the reader to a range of techniques and methods and describes when and where to use them. Starting with what is meant by interior architecture and why designers draw in the first place, it goes on to explore what one might draw and when. This ...
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Basics Typography 03: Understanding TypeAVA Academias Basics Typography titles are designed to provide visual arts students with a theoretical and practical exploration of each of the fundamental topics within the discipline of Typography. Packed with examples from students and professionals and fully illustrated with clear diagrams and inspiring imagery, they offer an essential exploration of the subject. Basics Typography 03: Understanding Type ...
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Basics Photography 01: CompositionStrong images only come about through a combination of technical excellence and thorough composition. While there is plenty of technical advice, photographers often turn to fine-art sources for the so-called rules of composition. This book, however, acknowledges photographys quite different dynamic and offers a contemporary approach to composition more suited to the medium. The second edition of Basics Photography ...
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Creative ResearchTechniques and procedures for collecting and analysing different types of data are examined and analysed in detail. The skills necessary to promote the effectiveness and validity of research within the creative industries are highlighted in case studies, all of which also demonstrate what a well-designed research project can achieve.
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