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Prentice Hall

Accounting for Non-Accounting Students

Accounting for Non-Accounting Students is a highly reputed text for is accessibility and clarity. The book combines user-friendly language and real world examples making it ideal for students with little or no prior knowledge of Financial or Management accounting. The text covers the essentials of book-keeping and the rules of accounting in a non-technical style and teaches students the right questions that ...
Цена:  2012.00
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Essentials of Global Marketing

Essentials of Global Marketing' has a clear structure, with a starting point in the SMEs and the five main decisions that SMEs (and larger firms) face in connection with the internationalization process: Part 1: The decision whether to internationalize Part 2: Deciding which markets to enter Part 3: Developing the market entry strategies Part 4: Designing the global marketing programmes Part 5: Implementing ...
Цена:  1891.00
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Organizational Change

This successful text provides a discussion of change in relation to the complexities of organizational life with an emphasis on applying the theory into practice. The book is structured in three parts. The first part considers the causes and nature of change. Part two opens up' the organization to expand on issues of structuring for change, the cultural and political contexts for change and how to lead change. ...
Цена:  1473.00
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Essentials of Accounting and Post Test Booklet 8

For courses in Introductory Accounting, this text presents the ideas and terminology essential to an understanding of balance sheets, income statements, and statements of cash flows. Every frame requires students to solve a problem involving accounting information.
Цена:  2814.00
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