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Print and Production Finishes for Brochures and CatalogsPrint and Production Finishes for Brochures and Catalogs demystifies the production process for graphic designers, enabling them to achieve the best possible work.
At some point, every graphic designer is commissioned to design a brochure or catalogue. While other books offer inspiration for design, this book focuses on the materials and finishing techniques needed to create the desired effect for those jobs, ...
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Celebration Graphics SourcebookWith international clients recognising diverse religious observations, an increasing number of festivals, celebrations, and holidays are appearing on the calendar, and designers are being commissioned to communicate celebration greetings to audiences worldwide. "Celebration Graphics Sourcebook" presents innovative case studies from across all media, budgets, and cultures. As celebrations are a time for fun, ...
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Type Specific: Designing Custom Fonts for Function and IdentityType Specific shows designers how typefaces designed for a specific purpose succeed by exploring each of the features that must be considered. These include letterforms, counterspaces, cross sections, ascenders/descenders and junctions and how they work, in both print and screen, across a range of applications: posters, directories, newspapers and magazines, CD covers, packaging, signage and film titles - including ...
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The Graphic EyeAs visual creatives, graphic designers are well informed about photography. They often carry around a camera, but rarely share the same concerns as professional photographers. As a result, the photographs they produce are distinctly unconventional and often appear in their design work - in fact, a glance at a designer's personal photography will offer vital clues into their working methods and obsessions. Selected ...
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Print and Production Finishes for Sustainable DesignEnvironmentally sound printing and production finishes are often one of the outcomes of a lengthy design process by companies dedicated to reducing their impact on the environment. This book includes case studies of companies where the entire organizational objective is based on achieving organizational sustainability.
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CD-art: Innovation in CD Packaging DesignThe best-selling CD-Art captures the finest CD cover and packaging design from around the world, and provides an international showcase of innovative work. This timely updated version of the original hardcover book looks at developments in the music industry today, and includes new work produced for the growing download market.The book looks at the ways in which designers excite the senses of sight and touch ...
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Promo-ArtFeatures the best in international invitations, greetings, and business cards.
Following the success of the previous titles in the Art series, Promo-Art features the best in international card design, from business cards designed according to strict briefs, to invitations produced with total creative freedom. Detailed captions discuss how the considered use of artwork, typography, paper stock, and printing and ...
Print and Production Finishes for Bags, Labels, and Point of PurchaseBy analyzing the best in the business, this book gives readers a thorough understanding of materials, and of the print and production finishes that can be applied to any job.
With informative text and specially commissioned full-color photographs, Print and Production Finishes for Bags, Labels, and Point of Purchase shows the different effects that can be created, and the key print and production techniques ...
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Art Directors Annual 86The best-selling, international review of the year's most innovative works in visual communication, this annual features, in full colour, the winners of the toughest competition in the field - the Art Directors Club Annual Awards. The book presents, with exceptional clarity and detail, the work of gold and silver medallists and distinctive merit winners in national and international advertising, graphic design, ...
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500 Internet Hints, Tips, and Techniques500 Internet Hints, Tips and Techniques is the essential companion for anyone who wants to use the internet to its full potential, as a means of communicating (by computer, phone, or mobile device), participating in a community, setting up and running a blog, photolog, or vlog, or contributing to popular sites such as Facebook, MySpace, YouTube, and Flickr. From basic dos and don’ts, to software tips and troubleshooting ...
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What is Graphic Design?Now available for the first time in paperback, the best-selling What is Graphic Design? Explores all the issues that shape design today: economics, ethics, technology, theory, and developments in other arts. It looks at how graphic design has evolved over the centuries, from the development of book printing in medieval Germany to the present day, including magazines, corporate branding, television titles, films, ...
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PackagingDemoGraphics is the first series of design books to examine how successful designs target specific audiences. Where other design books explore the ‘what?’ and ‘why?’ of design, DemoGraphics: Packaging dissects the ‘who?’.
Through a huge selection of diverse examples, the authors examine how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income, profession ...
OutsizeOutsize is the book for graphic designers needing to make their client's message stand out, but it is also of obvious appeal to those interested in the subject who can learn from the techniques of large scale design. Large scale graphics are strongly influenced by their context - where they're placed, how they interact with those who will view them, how suitable they are for the environment. The book explores ...
Instant GraphicsInstant Graphics is an inspirational resource for designers and illustrators, exploring how clip art and digital imagery have transcended their one-time status as cut-and-paste tools for home designers. Clip art is one of the foundation stones of leading-edge graphic design, illustration, and even motion graphics, and digital images are used as source material in design. Together, they are vital components in ...
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Ideawise: StorageMore than 250 inspirational photographs, detailed diagrams, and complete step-by-step instructions help homeowners eliminate the clutter by creating a wide variety of innovative solutions for organizing and storing items around the house, with sections covering everything from kitchens and bathrooms, to workshops, home offices, and garages and shed.
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Ideawise: KitchensThis book is a perfect preliminary planning guide - a place to find not only inspiration bou practical information on what it takes to remodel a kitchen.
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Experimental Formats (v. 2)Experimental Formats 2 builds on the success of Experimental Formats, bringing the subject bang up to date. It explores every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, ...
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